UI/UX Designer

freiberufler UI/UX Designer auf freelance.de
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80805 München
11.12.2019

Kurzvorstellung

In über zehn Jahren habe ich für mehr als 150 nationale und internationale Unternehmen gearbeitet, verschiedenster Größe und aus unterschiedlichen Branchen. Ich habe mehr als 100 statische und dynamische Websites entworfen.

Auszug Referenzen (4)

"Angenehme Zusammenarbeit."
UI/UX Designer (Freelancer)
Kundenname anonymisiert
Tätigkeitszeitraum

8/2018 – 9/2018

Tätigkeitsbeschreibung

• Collaborated with the Design Team in order to redesign the main Navigation for mobile/desktop; realized preference test and wrote its documentation.
• Worked with the marketing team in order to consolidate Personas and create its templates.
• Created and implemented Banner Campaigns for 4 products counting more of 70 banners in 4 formats.
• Redesigned Footer and Testimonials as well as Identified actions to improve the structure through User
Flow of institutional links like (Über Uns, Presse, Jobs) taking into consideration analyses of the actual flow determined using Google Analytics.

Eingesetzte Qualifikationen

User Experience (UX), User Interface (UI)


"Karla is highly professional and a pleasure to work with. She deeply understands both the creative and technical aspects of web design."
Full Stack Designer (UI/UX)
Christoph Wilfert
Tätigkeitszeitraum

11/2017 – 6/2018

Tätigkeitsbeschreibung

• Worked through the Design Process until the high fidelity screens concept for the Homepage (Desktop/Mobile Responsive Version). Based on the target audiences, created User Personas, Wireframes and defined the Color Palette.
• Rearranged the Information Architecture based on the content and analyses of the actual flow determined using Google Analytics (Acquisition, Navigation, Audience, Traffic Sources).
• Identified actions to improve the structure and content. Planned analysis of the impact of the changes via A/B tests, Marketing actions and Data gathering to measure improvements.

Eingesetzte Qualifikationen

WordPress, Front-End Entwicklung, User Experience (UX), User Interface (UI)


"She has worked with us at Udacity performing a variety of functions related to web frontend contributing with our launch in Brazil."
Front-End Developer
Adriano Almeida
Tätigkeitszeitraum

12/2016 – 9/2017

Tätigkeitsbeschreibung

• As sole Front-end Developer on the Brazilian Engineering team, updated the Marketing website design with
a custom CSS Framework and implemented new features specially created for the Brazilian market.
• Collaborated with Back-end developer to rapidly turn Hi-fidelity designs into functional projects while promoting best practices, web standards and shipping clean, maintainable code.
• On the International team, played a central role in the design development and worked on migrating the international website to Angular while implementing new features focusing on scalability and performance.
• As UI Designer designed landing pages for course launches, career experience, and marketing promotions, implemented new ideas and tests for the payment process, and redesigned the catalog.

Eingesetzte Qualifikationen

Front-End Entwicklung, User Interface (UI)


"Ihre Reaktionszeit ist immer wieder herausragend, und das mit überzeugenden Ideen. Sie hält jede Deadline und ist dabei äußerst engagiert."
Founder, Graphic & UI/UX Designer, Front-End Developer
Kundenname anonymisiert
Tätigkeitszeitraum

1/2006 – 10/2018

Tätigkeitsbeschreibung

• Create brands, corporate identity & communications, promotional material, magazines/books/newspapers,
responsive user interfaces, mockups and prototype validations for a huge variety of products and activities.
• Customize Themes in Plone, WordPress, Drupal, Joomla and Magento and develop website layouts determined by technical requirements, present ideas to satisfy and meet customers needs.
• Perform browser testing and debugging, custom scripts, solve code problems and update websites.
• Manage projects with creative flair, updated knowledge of industry software and a professional approach to
time, costs and deadlines.

Eingesetzte Qualifikationen

Corporate design, Design (allg.), Grafikdesign, Logodesign, Markendesign, Responsive Webdesign, Screendesign, Webdesign, User Interface (UI)


Ich biete

IT, Entwicklung
  • User Interface (UI)
  • User Experience (UX)
Design, Kunst, Medien
  • Grafikdesign
  • Responsive Webdesign
  • Logodesign
  • Design (allg.)
  • Corporate design
  • Webdesign
  • Kreation
  • Druckgrafik (Print Design)

Projekt‐ & Berufserfahrung

UI/UX Designer (Festanstellung)
Sportradar, München
11/2018 – 9/2019 (11 Monate)
Medienbranche
Tätigkeitszeitraum

11/2018 – 9/2019

Tätigkeitsbeschreibung

• Finalized the UX Research and Wireframes for the new Managed Trading Services (MTS) website. Previous steps took into consideration the Analysis of current User Flow, an extensive Competitor Research, interview Sales Team that have direct access to Customers and the creation of Personas.
• Collaborated on the creation of new Sports Widgets, as well as redesigned the most used ones to be more interactive and simplified.
• Researched and created Wireframes to upgrade the navigation and product filtering on the Online Store.
• Worked through the Design Process for product landing pages, considering design and modules available.
• As a member of the Marketing team, my primary job responsibilities was to design, build and launch
creative content in a wide variety of mediums.

Eingesetzte Qualifikationen

Druckgrafik (Print Design), Grafikdesign, Kreation, Responsive Webdesign, User Experience (UX), User Interface (UI)


UI/UX Designer (Freelancer)
Adam Riese, Stuttgart
8/2018 – 9/2018 (2 Monate)
Versicherungen
Tätigkeitszeitraum

8/2018 – 9/2018

Tätigkeitsbeschreibung

• Collaborated with the Design Team in order to redesign the main Navigation for mobile/desktop; realized preference test and wrote its documentation.
• Worked with the marketing team in order to consolidate Personas and create its templates.
• Created and implemented Banner Campaigns for 4 products counting more of 70 banners in 4 formats.
• Redesigned Footer and Testimonials as well as Identified actions to improve the structure through User
Flow of institutional links like (Über Uns, Presse, Jobs) taking into consideration analyses of the actual flow determined using Google Analytics.

Eingesetzte Qualifikationen

User Experience (UX), User Interface (UI)


Full Stack Designer (UI/UX)
Makersite, London
11/2017 – 6/2018 (8 Monate)
Life Sciences
Tätigkeitszeitraum

11/2017 – 6/2018

Tätigkeitsbeschreibung

• Worked through the Design Process until the high fidelity screens concept for the Homepage (Desktop/Mobile Responsive Version). Based on the target audiences, created User Personas, Wireframes and defined the Color Palette.
• Rearranged the Information Architecture based on the content and analyses of the actual flow determined using Google Analytics (Acquisition, Navigation, Audience, Traffic Sources).
• Identified actions to improve the structure and content. Planned analysis of the impact of the changes via A/B tests, Marketing actions and Data gathering to measure improvements.

Eingesetzte Qualifikationen

WordPress, Front-End Entwicklung, User Experience (UX), User Interface (UI)


Front-End Developer
Udacity, São Paulo
12/2016 – 9/2017 (10 Monate)
Hochschulen und Forschungseinrichtungen
Tätigkeitszeitraum

12/2016 – 9/2017

Tätigkeitsbeschreibung

• As sole Front-end Developer on the Brazilian Engineering team, updated the Marketing website design with
a custom CSS Framework and implemented new features specially created for the Brazilian market.
• Collaborated with Back-end developer to rapidly turn Hi-fidelity designs into functional projects while promoting best practices, web standards and shipping clean, maintainable code.
• On the International team, played a central role in the design development and worked on migrating the international website to Angular while implementing new features focusing on scalability and performance.
• As UI Designer designed landing pages for course launches, career experience, and marketing promotions, implemented new ideas and tests for the payment process, and redesigned the catalog.

Eingesetzte Qualifikationen

Front-End Entwicklung, User Interface (UI)


Founder, Graphic & UI/UX Designer, Front-End Developer
Vitamina K, Brasilia
1/2006 – 10/2018 (12 Jahre, 10 Monate)
Dienstleistungsbranche
Tätigkeitszeitraum

1/2006 – 10/2018

Tätigkeitsbeschreibung

• Create brands, corporate identity & communications, promotional material, magazines/books/newspapers,
responsive user interfaces, mockups and prototype validations for a huge variety of products and activities.
• Customize Themes in Plone, WordPress, Drupal, Joomla and Magento and develop website layouts determined by technical requirements, present ideas to satisfy and meet customers needs.
• Perform browser testing and debugging, custom scripts, solve code problems and update websites.
• Manage projects with creative flair, updated knowledge of industry software and a professional approach to
time, costs and deadlines.

Eingesetzte Qualifikationen

Corporate design, Design (allg.), Grafikdesign, Logodesign, Markendesign, Responsive Webdesign, Screendesign, Webdesign, User Interface (UI)


Ausbildung

Certified UX Designer (Specialization in UI Design)
(Ausbildung)
Jahr: 2018
Ort: CareerFoundry.com

Voice User Interface Design with Amazon Alexa (Specialization)
(Ausbildung)
Jahr: 2018
Ort: CareerFoundry.com

Front-End Web Developer Nanodegree
(Ausbildung)
Jahr: 2016
Ort: Udaicty.com

Technology in Interior Design
(Bachelor of Science (BS))
Jahr: 2008
Ort: Unieuro – Universidade Euro Americana

Computer Technician Course
(Bachelor of Technology (B.Tech.))
Jahr: 2003
Ort: Agrotechnical School of Uberlandia

Qualifikationen

Design: Sketch, Illustrator, Photoshop, Wireframing, Prototyping, Balsamiq, Axure, Invision, UCD; Languages: HTML, CSS/SASS, Bootstrap
CMS: Zope/Plone, Wordpress, Gulp, Jekyll, Drupal, Joomla, Magento;
Others: GitHub/Tortoise SVN, Responsive/Mobile Design, User Experience, SEO, Analytics, Online Advertising, Social Media, Optimizely, Hotjar, Others.

Über mich

User Interface (UI) ist sowohl verantwortlich für die visuelle Ebene als auch für die Standardisierung von Sprache und Stimme Ihres Unternehmens, um sicherzustellen, dass sie auf allen Kommunikationskanälen richtig verwendet wird.

User Experience (UX) anhand von Interaction Models, Task Flows sowie der Erstellung von Wireframes, Mockups und Prototypen, die Ihren Konsumenten konkreten Mehrwehrt bieten, wenn sie Ihr Produkt oder Ihren Service nutzen.

User-centered design (UCD): Ich wende das Prinzip des "User Centered Design" an, wobei meine Entscheidungen auf den Bedürfnissen der Nutzer und Ihren Geschäftszielen basieren. Dabei nutze ich UI und UX, um das Aussehen des Produktes und die Interaktion der Nutzer miteinander zu verbinden.

Branding: Die beste Corporate Identity für Ihr Unternehmen. Damit Ihr Logo & Ihre Brand dazu beitragen, dass Ihr Unternehmen weiter wächst.

Grafik Design: Die besten visuellen Konzepte zur Kommunikation Ihrer Ideen. Um Ihre Kunden zu inspirieren, zu informieren und zu faszinieren. Per E-Book, Broschüre, Zeitschrift oder Geschäftsbericht.

Marketing: Strategien um neue Kunden zu erreichen und bestehende Kunden stärker zu binden. Maßgeschneidert für Ihr Unternehmen.

Web Design: Das klare Verständnis Ihrer Bedürfnisse übersetzt in eine funktionale und einfach zu benutzende, ästhetisch ansprechende Website.

Support: Individueller Service zum monatlichen Festpreis für neue Funktionen Ihrer Website, zusätzliche Printprodukte, zur Strategieentwicklung und für Kampagnen-Reporting.

Persönliche Daten

Sprache
  • Portugiesisch (Muttersprache)
  • Englisch (Fließend)
  • Spanisch (Fließend)
  • Deutsch (Gut)
Reisebereitschaft
Weltweit
Arbeitserlaubnis
  • Europäische Union
Home-Office
bevorzugt
Profilaufrufe
1600
Alter
40
Berufserfahrung
25 Jahre und 10 Monate (seit 02/1994)
Projektleitung
2 Jahre

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