{"id":15994,"date":"2008-09-19T12:49:51","date_gmt":"2008-09-19T10:49:51","guid":{"rendered":"https:\/\/www.freelance.de\/blog\/?p=15994"},"modified":"2023-07-17T13:03:47","modified_gmt":"2023-07-17T11:03:47","slug":"was-ist-smart","status":"publish","type":"post","link":"https:\/\/www.freelance.de\/blog\/was-ist-smart\/","title":{"rendered":"Was sind SMART Ziele?"},"content":{"rendered":"\n<p>Abk\u00fcrzung steht f\u00fcr: <strong>spezifisch<\/strong>, <strong>messbar<\/strong>, <strong>attraktiv<\/strong>, <strong>realistisch<\/strong>, <strong>terminiert<\/strong><\/p>\n\n\n\n<p>Bei SMART-Zielen handelt es sich um eine Methode zur Formulierung messbarer und realistischer Ziele. Die Festlegung messbarer Ziele f\u00fchrt in der Regel zu besseren Pl\u00e4nen und erleichtert die anschlie\u00dfende Bewertung der Umsetzung.<\/p>\n\n\n\n\n\n<p>Die Buchstaben SMART bilden eine Eselsbr\u00fccke f\u00fcr die wichtigsten Kriterien der Zielsetzung oder Planung:<\/p>\n\n\n\n<p><strong>\u2022  spezifisch <\/strong>(specific, significant, simple)<\/p>\n\n\n\n<p>    Wurde das Ziel klar definiert? (was, warum, wann, wer, wo und wie?)<\/p>\n\n\n\n<p><strong style=\"font-size: 18px;letter-spacing: 0.3px\">\u2022  messbar <\/strong>(measurable, meaningful)<\/p>\n\n\n\n<p>    Ist die Erreichung des Ziels messbar? (wie viel, wie kann das bestimmt werden?)<\/p>\n\n\n\n<p><strong style=\"font-size: 18px;letter-spacing: 0.3px\">\u2022  attraktiv <\/strong>(accepted, agreed, actionable)<\/p>\n\n\n\n<p>    Ist das Ziel relevant und wird es von den Beteiligten akzeptiert?<\/p>\n\n\n\n<p><strong style=\"font-size: 18px;letter-spacing: 0.3px\">\u2022  realistisch <\/strong>(realistic, reasonable, relevant)<\/p>\n\n\n\n<p>    Das Ziel muss herausfordernd, aber erreichbar sein. Wie kann das Ziel erreicht werden?<\/p>\n\n\n\n<p><strong style=\"font-size: 18px;letter-spacing: 0.3px\">\u2022  terminiert <\/strong>(time-bound, time framed, time-based)<\/p>\n\n\n\n<p>\u00a0  Welche Frist muss f\u00fcr das Ziel eingehalten werden? Welche Planung geh\u00f6rt dazu?<\/p>\n\n\n\n<p>Ein Plan, wo die SMART-Formel unerl\u00e4sslich ist, stellt beispielsweise der Businessplan dar.<\/p>\n<div style='text-align:center' class='yasr-auto-insert-visitor'><\/div>","protected":false},"excerpt":{"rendered":"<p>Bei SMART-Zielen handelt es sich um eine Methode zur Formulierung messbarer und realistischer Ziele. Die Festlegung messbarer Ziele f\u00fchrt in der Regel zu besseren Pl\u00e4nen und erleichtert die anschlie\u00dfende Bewertung der Umsetzung.<\/p>\n","protected":false},"author":33,"featured_media":27717,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":"","footnotes":""},"categories":[470],"tags":[105,855],"class_list":["post-15994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-know-how","tag-freelancer","tag-info"],"acf":[],"yasr_visitor_votes":{"stars_attributes":{"read_only":false,"span_bottom":false},"number_of_votes":1,"sum_votes":5},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Was sind SMART Ziele? - freelance.de Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.freelance.de\/blog\/was-ist-smart\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Was sind SMART Ziele? - freelance.de Blog\" \/>\n<meta property=\"og:description\" content=\"Bei SMART-Zielen handelt es sich um eine Methode zur Formulierung messbarer und realistischer Ziele. 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