Facebook Marketing Consultant

11/2013 – 3/2016

· Online marketing consulting for different companies’ sizes and business models:
o Market and competition analysis, defining growth potential
o Marketing strategy based on company goals and current stage including:
o Branding
o Multi-channel performance marketing
· Optimal operational set up and development of marketing channels:
o Audit existing marketing activities and campaigns
o Recommendations for optimisation and further development
o Set up operations from scratch (Social media, SEM, Mobile, Display, Affiliate marketing)
· Online marketing strategy execution based on targeted KPIs and company's goals:
o Workshops and coaching existing marketing teams to support in scaling and optimisation
o Providing and supervising external online marketing teams on the project bases (freelance network of the leading experts at the market).

Marketing (allg.), Social Media Marketing, Online Marketing (allg.), Affiliate Marketing, SEO / SEM, Training - Coaching-Kompetenzen, Workshop - Kundenorientierung