freiberufler Digital Product Expert | Product Owner | Product Manager auf freelance.de

Digital Product Expert | Product Owner | Product Manager

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  • 81739 München
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  • de  |  en  |  fr
  • 11.12.2023

Kurzvorstellung

Digital product expert with over 15 years of professional experience developing, launching, and managing digital products for national and international companies.

Auszug Referenzen (5)

"Thank you for the great collaboration! With your professionalism, accuracy, and always friendly nature, you were a valuable part of the PO team!"
Product Owner
Kristina Montanus
Tätigkeitszeitraum

2/2022 – 6/2023

Tätigkeitsbeschreibung

Product Owner for the Esprit online shops in the EMEA region + rollout to 7 countries in the APAC region

Eingesetzte Qualifikationen

Product Owner

"K. is a strong product leader and with her positive attitude, structured approach and ability to get things done she is a true asset to any team."
Product Manager
Camilla Ransom
Tätigkeitszeitraum

11/2020 – 12/2021

Tätigkeitsbeschreibung

Building an international eTendering & eProcurement platform for the European market leader:
- Product management for 2 product development teams contributing to building the new platform
- Definition of product goals, strategy and OKRs based on strategic business priorities, market trends and customer needs
- Based on the strategy, definition, validation and prioritization of key initiatives serving as the foundation of a solid product roadmap
- Constant discovery of customer needs being the voice of the customer towards the development teams in collaboration with user experience counterparts
- Collaboration with other areas of the business (sales, marketing, customer success, finance) to ensure product success
- Advocate for driving product development best practices and principles to build a strong product culture and product excellence within the organization
- On a constant mission to improve how to deliver customer value

Eingesetzte Qualifikationen

Confluence (Atlassian), Jira, Kanban (Softwareentwicklung), Product Owner, SCRUM

"K. worked at Joyn from July 2019-June 2020 and quickly became an invaluable member of the team. She is an exceptional product manager."
Product Manager
Irene Tien
Tätigkeitszeitraum

7/2019 – 6/2020

Tätigkeitsbeschreibung

Launch and management of Joyn’s subscription product Joyn PLUS+:
- Concept for all subscription-related user flows across all platforms (web, iOS, Android, TV)
- Definition of all frontend- and partially backend-related business requirements
- Translation of business requirements into user stories in JIRA
- Successful product launch in November 2019
- Initiation of post-launch product stabilization and optimization measures
- Post-launch roadmap and OKR definition for the newly launched product
- In-life product management including performance improvement initiatives such as conversion optimization with the help of AB testing
- Product backlog management (refinement and prioritization of user stories)
- Management of an international, fully remote development team

Eingesetzte Qualifikationen

Jira, Product Owner, Produktmanagement, Requirement Analyse, SCRUM

"Danke für die professionelle, teamorientierte und zuverlässige Unterstützung!"
Product Owner
Lars Brücher
Tätigkeitszeitraum

7/2018 – 3/2019

Tätigkeitsbeschreibung

Product Owner in agilem Website Relaunch Projekt für einen deutschen, international tätigen Mittelständler: Anforderungsdefinition mit den Produktverantwortlichen auf Kundenseite, Backlog-Pflege und -Priorisierung, Durchführung der Scrum Meetings (Sprint Planung, Refinement, Sprint Review) gemeinsam mit dem Development Team

Eingesetzte Qualifikationen

Product Owner

"Die Zusammenarbeit mit Frau [...] war immer vorbildlich. Wir bedauern ihren Weggang da ihr auch fachlich sehr gute Kompetenzen bescheinigt wurde"
Director Sky Ticket (Festanstellung)
Silke Paesler
Tätigkeitszeitraum

9/2008 – 3/2018

Tätigkeitsbeschreibung

9 years of experience in introducing and managing Sky’s online video products, such as Sky Go and Sky Ticket

- Definition of mid- to long-term commercial product strategy based on business targets, market trends as well as product and consumer needs
- Business concept development, incl. identification of market potential, definition of target group, required feature set as well as packaging and pricing
- Coordination of sales, marketing and upselling activities by overseeing the product-related budget to drive product uptake, usage and contribution to business critical KPIs
- Product performance analysis and evaluation of product-related user insights to constantly optimize current live products and to drive the product agenda
- Consistent product positioning, proposition packaging and presentation in the prospect market and customer base
- Ongoing stakeholder management and senior management presentations
- Product launches: Sky Go in 2011, Snap in 2013, Sky Online in 2014 and its re-launch to Sky Ticket in 2016, since then Sky Ticket Product Owner

Eingesetzte Qualifikationen

Projektleitung / Teamleitung, Marketing (allg.), Produktmanagement

Qualifikationen

  • Digitale Transformation
  • Interim Management
  • Kanban (Softwareentwicklung)
  • Organisation der Produktentwicklung
  • Product Owner
  • Produktmanagement
  • Projektleitung / Teamleitung
  • Projektmanagement
  • SCRUM

Projekt‐ & Berufserfahrung

Product Owner
Esprit, Ratingen
2/2022 – 6/2023 (1 Jahr, 5 Monate)
Handel
Tätigkeitszeitraum

2/2022 – 6/2023

Tätigkeitsbeschreibung

Product Owner for the Esprit online shops in the EMEA region + rollout to 7 countries in the APAC region

Eingesetzte Qualifikationen

Product Owner

Product Manager
Mercell Norge AS, München
11/2020 – 12/2021 (1 Jahr, 2 Monate)
IT & Entwicklung
Tätigkeitszeitraum

11/2020 – 12/2021

Tätigkeitsbeschreibung

Building an international eTendering & eProcurement platform for the European market leader:
- Product management for 2 product development teams contributing to building the new platform
- Definition of product goals, strategy and OKRs based on strategic business priorities, market trends and customer needs
- Based on the strategy, definition, validation and prioritization of key initiatives serving as the foundation of a solid product roadmap
- Constant discovery of customer needs being the voice of the customer towards the development teams in collaboration with user experience counterparts
- Collaboration with other areas of the business (sales, marketing, customer success, finance) to ensure product success
- Advocate for driving product development best practices and principles to build a strong product culture and product excellence within the organization
- On a constant mission to improve how to deliver customer value

Eingesetzte Qualifikationen

Confluence (Atlassian), Jira, Kanban (Softwareentwicklung), Product Owner, SCRUM

Product Manager
Joyn GmbH, München
7/2019 – 6/2020 (1 Jahr)
Medienbranche
Tätigkeitszeitraum

7/2019 – 6/2020

Tätigkeitsbeschreibung

Launch and management of Joyn’s subscription product Joyn PLUS+:
- Concept for all subscription-related user flows across all platforms (web, iOS, Android, TV)
- Definition of all frontend- and partially backend-related business requirements
- Translation of business requirements into user stories in JIRA
- Successful product launch in November 2019
- Initiation of post-launch product stabilization and optimization measures
- Post-launch roadmap and OKR definition for the newly launched product
- In-life product management including performance improvement initiatives such as conversion optimization with the help of AB testing
- Product backlog management (refinement and prioritization of user stories)
- Management of an international, fully remote development team

Eingesetzte Qualifikationen

Jira, Product Owner, Produktmanagement, Requirement Analyse, SCRUM

Product Owner
Kundenname anonymisiert, Freiburg
7/2018 – 3/2019 (9 Monate)
Maschinen-, Geräte- und Komponentenbau
Tätigkeitszeitraum

7/2018 – 3/2019

Tätigkeitsbeschreibung

Product Owner in agilem Website Relaunch Projekt für einen deutschen, international tätigen Mittelständler: Anforderungsdefinition mit den Produktverantwortlichen auf Kundenseite, Backlog-Pflege und -Priorisierung, Durchführung der Scrum Meetings (Sprint Planung, Refinement, Sprint Review) gemeinsam mit dem Development Team

Eingesetzte Qualifikationen

Product Owner

Director Sky Ticket (Festanstellung)
Sky Deutschland GmbH & Co. KG, München
9/2008 – 3/2018 (9 Jahre, 7 Monate)
Medienbranche
Tätigkeitszeitraum

9/2008 – 3/2018

Tätigkeitsbeschreibung

9 years of experience in introducing and managing Sky’s online video products, such as Sky Go and Sky Ticket

- Definition of mid- to long-term commercial product strategy based on business targets, market trends as well as product and consumer needs
- Business concept development, incl. identification of market potential, definition of target group, required feature set as well as packaging and pricing
- Coordination of sales, marketing and upselling activities by overseeing the product-related budget to drive product uptake, usage and contribution to business critical KPIs
- Product performance analysis and evaluation of product-related user insights to constantly optimize current live products and to drive the product agenda
- Consistent product positioning, proposition packaging and presentation in the prospect market and customer base
- Ongoing stakeholder management and senior management presentations
- Product launches: Sky Go in 2011, Snap in 2013, Sky Online in 2014 and its re-launch to Sky Ticket in 2016, since then Sky Ticket Product Owner

Eingesetzte Qualifikationen

Projektleitung / Teamleitung, Marketing (allg.), Produktmanagement

Consultant Corporate Strategy (Festanstellung)
Deloitte Consulting, Europaweit
9/2006 – 8/2008 (2 Jahre)
Dienstleistungsbranche
Tätigkeitszeitraum

9/2006 – 8/2008

Tätigkeitsbeschreibung

Project-based activity in the areas of corporate & business strategy, organizational restructuring and process optimization

- PMO for a large-scale, international project for a German DAX30 company
- Development and implementation planning of a short- to medium-term corporate strategy for a German regional bank
- Development and implementation of a restructuring concept for the corporate banking department of a major Austrian bank
- Development of a market strategy for the private banking department of a major Russian bank
- Initiation of a market entry strategy for the German market for an international financial services provider

Eingesetzte Qualifikationen

Prozessoptimierung, Ablauforganisation, Projektmanagement, Projektorganisation, Unternehmensberatung

Zertifikate

Professional Scrum Master (PSM I)
2018
Professional Scrum Product Owner (PSPO I)
2018
NLP-Master (Coaching)
2017
NLP-Practitioner (Coaching)
2016

Ausbildung

Allgemeine Betriebswirtschaftslehre
Diplom-Kauffrau
2006
European Business School, Oestrich-Winkel

Über mich

Digital product expert with 16 years of professional experience who is passionate about creating digital products customers love.

I have launched and managed a wide range of digital products, such as Sky Go, Sky Ticket, Joyn+, and all ESPRIT online shops worldwide in the roles of either product manager or product owner.

With my experience in working for start-ups as well as big corporations, I can work in any environment. I possess profound knowledge of product concept development, business requirements definition, and launch management as well as product strategy and roadmap planning. I am making informed decisions based on data and insights by always putting the customer first and facts before ego. Thus, I focus on creating value that measurably drives a change in customer behavior. In addition to this, I feel very comfortable working in cross-functional and international teams within product development projects and have several years of leadership experience.

In me, you will find a dedicated, reliable, sociable, and empathic team player with excellent organizational, interpersonal, and communication skills who is always excited about learning, not afraid of going the extra mile and feels comfortable working in fast-moving environments and managing any stakeholders by speaking the language of management, tech teams, and subject matter experts.

Weitere Kenntnisse

CORE COMPETENCIES: Product Management, Product Development, Product Leadership, Product Owner, Customer Experience, Agile Methods, Digital Transformation, Mobile, Web, IPTV, OTT, VOD, Streaming, Pay TV, Media, SaaS, eCommerce, Cert. SCRUM Master & Product Owner, Confluence, JIRA Software

Persönliche Daten

Sprache
  • Deutsch (Muttersprache)
  • Englisch (Fließend)
  • Französisch (Gut)
  • Spanisch (Grundkenntnisse)
  • Italienisch (Grundkenntnisse)
Reisebereitschaft
auf Anfrage
Arbeitserlaubnis
  • Europäische Union
Home-Office
bevorzugt
Profilaufrufe
3267
Alter
41
Berufserfahrung
17 Jahre und 6 Monate (seit 09/2006)
Projektleitung
5 Jahre

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