Brand Marketing Creative

6/2022 – 12/2022

Introducing of the brand to the German market incl. responsibility for brand strategy, PR & monthly budget Executing of local & gloabl campaigns incl. brief creation Conducting competitor, market & trend analysis for DE Managing & advancing the brand Lookiero resulting in increase in awareness, customer acquisition & sales in DE As project manager responsible for all Influencer & celebrity collaborations, expanding the network & monthly reporting Creating styles & outfits together with Personal Stylist Creating of content calendar, growth- & content strategy for social media resulting in increase of 5k followers
Organising & executing of cross-channel campaigns Copywriting, translating & recording voice-overs for german paid ads, newsletter, blog, app and website copies.

Creative direction, Kreation, Markendesign