freiberufler Senior Digital Project Manager & Strategy Consultant auf freelance.de

Senior Digital Project Manager & Strategy Consultant

zuletzt online vor 10 Tagen
  • auf Anfrage
  • 20255 Hamburg
  • DACH-Region
  • de  |  en
  • 31.01.2024

Kurzvorstellung

8+ Jahre globale Erfahrung als...
• Projektmanager
• Product Owner
• Team Lead
• Leadershio Consulting
...in Branchen wie Pharma, Gesundheit, Energie, Mode u.a.

Qualifikationen

  • Agile Entwicklung
  • Business-to-Consumer (B2C)
  • E-Commerce
  • Interim Management
  • Projektleitung / Teamleitung (IT)
  • Projektmanagement (IT)
  • Teamentwicklung

Projekt‐ & Berufserfahrung

Freelance E-Commerce Project Manager, Product Owner & Interim Team Lead
Verschiedenste, Remote/Hamburg
4/2023 – offen (11 Monate)
Pharma, Energie, Gesundheit, Unternehmensberatung...
Tätigkeitszeitraum

4/2023 – offen

Tätigkeitsbeschreibung

Ich unterstütze meine Kunden dabei, Ihr E-Commerce strategisch bestmöglich aufzustellen und Ihre Projekte mit Effizienz zu steuern.

Eingesetzte Qualifikationen

E-Commerce, Interim Management, Projektmanagement (IT)

Global Product Owner & Platform Manager for Derma and Healthcare (Festanstellung)
Beiersdorf, Hamburg
4/2019 – 10/2022 (3 Jahre, 7 Monate)
Pharma
Tätigkeitszeitraum

4/2019 – 10/2022

Tätigkeitsbeschreibung

• Team Lead - Leading several teams of 65+ colleagues to realize five year UX/UI strategies (e.g. Website,
Relaunch and Feature Rollouts)
• Website Strategy - E-Commerce focused UX/UI updates (Where-to-buy Solution & D2C) developed
within agile environment from quick wins up to global relaunches for 60+ markets
• SEO - Create global content strategy, training programm and SharePoint hub to increase SEO
performance in all regions; identify technical opportunity areas to optimize those globally
• Product Upskill - Build new Marketing Technology Landscape by incorporating Cloud Services, PIM,
DAM, SAP ERP, Commerce Cloud, Salesforce Marketing Cloud, Salesforce Service Cloud, Google Analytics 4 and White Labeling
• Global Country Support - Support local project/KPI developments to extend partnerships and increase budget sufficiencies
• Data & Technology Security - Collaborate with cyber security, legal and adjacent functions on security responsibilities

Eingesetzte Qualifikationen

Agile Entwicklung, Product Owner, Projektleitung / Teamleitung (IT)

Customer Strategy Manager (Festanstellung)
Wayfair, Berlin & London
9/2018 – 3/2019 (7 Monate)
E-Commerce
Tätigkeitszeitraum

9/2018 – 3/2019

Tätigkeitsbeschreibung

• Lead a team in Berlin and London to develop and own 12-18 months merchandising strategies for EU category
• Maintain roadmaps and project prioritisation to optimise customer experience and landing page performance based on customer data ROI models
• Collaborate with global counterparts and cross functional stakeholders to ensure EU growth strategies

Eingesetzte Qualifikationen

Business Plan, Datenanalyse, Projektleitung / Teamleitung (IT)

Customer Strategy Associate (Festanstellung)
Wayfair, Berlin
3/2016 – 8/2018 (2 Jahre, 6 Monate)
E-Commerce
Tätigkeitszeitraum

3/2016 – 8/2018

Tätigkeitsbeschreibung

• Improve product merchandising and customer experience based on customer data ROI models
• Optimize desktop and mobile customer experience through seasonal updates of the page structure and content
• Establish alignment on global standards and catalogue structure by building strong partnerships with global counterparts and cross-functional stakeholders

Eingesetzte Qualifikationen

Content Management, Datenanalyse, SEO / SEM

Fashion Design Manager (Festanstellung)
Lempelius, Berlin
9/2011 – 3/2016 (4 Jahre, 7 Monate)
Mode
Tätigkeitszeitraum

9/2011 – 3/2016

Tätigkeitsbeschreibung

• Sales: Oversee global wholesale operations (B2B), coordinate online shop merchandising (D2C), support customer service
• Production Management: Manage supplier relations including accounting, production planning, pricing

Eingesetzte Qualifikationen

Datenanalyse, Shopify Shop-Setup, Produktionsplanung und -steuerung (PPS)

Ausbildung

Bachelor of Arts (BA)
Bachelor of Arts (BA)
Hochschule für Technik und Wirtschaft
2011
Berlin

Weitere Kenntnisse

Tools
• Project Management: Jira, Asana, Miro, Monday, Notion, Trello
• Wiki: Confluence, SharePoint
• E-Commerce: SAP Hybris, Shopify, uCommerce, W2B, ProductsUp
• CMS & User Interaction: Sitecore, Webflow, Yotpo, Loyjoy
• CRM: Salesforce Marketing Cloud, Salesforce Service Cloud
• Cloud: Azure
• Product Information Management (PIM): Riversand, Syndigo
• Data Analytics: Google Analytics, Google Data Studio, Contentsquare, Hotjar
• A/B Testing: Sitecore, Bunchbox
• Design: Figma, Zeplin, Indesign, Illustrator, Photoshop
• Miscellaneous: Consent Manager Platform (CMP), DAM, SAP ERP
• Communication: Outlook, Teams, Slack, Google Meet
• Microsoft Office: PowerPoint, Excel, Word

Methods
• Project Management
Stakeholder Management, Budget Manage- ment, Roadmap Planning, Change Management, Rollout Management, Agile Project Management, Status Check-Ins, Dailys, Sprint Planning, Sprint Review, Sprint Retrospective, Scrum, Content Strategy, Content Creation
• Product Development
Product Backlog Management, Performance Optimization, Data Analysis, A/B Testing, SEO, UX/UI, Legal, Cyber Security
• Business Development
Recruiting, (Interim) Team Lead, Team Management, Talent Management, Team Upscale, Product Ownership, Strategy Consultancy, Process Management, Leadership Consulting, Business Analysis, B2B, D2C, Marketing Psychology, Workshops

Persönliche Daten

Sprache
  • Deutsch (Muttersprache)
  • Englisch (Fließend)
Reisebereitschaft
DACH-Region
Arbeitserlaubnis
  • Europäische Union
Home-Office
bevorzugt
Profilaufrufe
275
Berufserfahrung
15 Jahre und 1 Monat (seit 01/2009)

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