Art Director, Graphic/Web Designer and Photographer

Visual communication across multiple platforms, editorial design, consumer experiences, creative direction.

• Art direction
• Corporate design
• Creative direction
• Design (allg.)
• Grafikdesign
• Layout / Satz
• Logodesign
• Webdesign

Creating effortless design is what I strive towards every day. I like to think that I am forging my own creative journey. Pushing the boundaries of ideas and experimenting with design to find the unique moment and to create designs that will be torn from spines and saved to computer files. My work can be identified as a partnership between timeless aesthetics and modern eccentricities. Taking inspiration from imagery, I combine typography and layout to create a visual story.

Creative Direction, Strategic Creative Planning, Art Direction and Design.
Experienced and skilled in all elements of design, layout and typography.
Accomplished at creative storytelling, always ensuring engaging content.
Deep understanding of the fashion industry.
Expert at building an affinity for the brand aesthetic and acting as brand guardian.
Experienced in many aspects of visual communication across multiple channels.
Innovator and agent of change with a strong commercial focus and a passion for digital enterprise.

• Reasrching and developing techniques and best practices for shooting new categories/projects, and disseminate those practices across the team and/or company
• Guiding and coaching team members on necessary improvements, provides direct support in specific cases /problems that require more extensive expertise
• Working and supporting on any ad-hoc company creative projects
• Driving brand aesthetic into our e-commerce product imagery by providing Creative leadership
• Managing test shoots and Creative Briefs, pre selecting the best options for project approval
• Promoting, testing, documenting and implementing changes to current product imagery
• Closely working with Styling, Photography and Post Production conducting best practice