Social Ads Specialist

8/2022 – 2/2024

▪ Independent strategic planning of social-media-first campaigns for renowned national and international companies
▪ Client service and project management
▪ Content development of client presentations
▪ Budget and results responsibility within a client portfolio
▪ Offer calculation and project controlling
▪ Preparation & implementation of workshops
▪ Recognizing and utilizing upselling potential in client projects
▪ Production planning and support
▪ Sparring & training of Digital Strategists (especially in time & project management and ad
management)
▪ Preparation and support of the responsible department heads in development talks of Digital Strategists & Specialists
▪ Conducting feedback talks
▪ Major client management: project management coordination of a project team, budget
planning and responsibility, offer preparation

Projektmanagement, Projektmanagement - Kommunikation, Kundenberatung, Marketing (allg.), Online Marketing (allg.), Social Media Marketing, Werbekonzeption

4/2019 – 8/2022

▪ Independent strategic planning and implementation of social media campaigns for renowned national and international companies
▪ Client service and project management
▪ Design and layout of client presentations
▪ Independent planning, including copywriting and advertisements for social media
▪ Conceptualization of advertisements and ad management: placement and optimization of
performance-oriented ads on various social media platforms (especially on Meta, Google, etc.)
▪ Creation of reports with insights data from the respective platform
▪ Preparation of offers and media plans
▪ Participation in pitches & new business meetings

Content Marketing, Online Marketing (allg.), Social Media Marketing, Werbung

9/2018 – 3/2019

Social Media Management, Paid Social, Project Management

Social Media Marketing