Agile Coach, Scrum Master, Product Owner

7/2015 – 2/2017

* Held accountability for managing diverse projects and client relationships, exercising comprehensive oversight to ensure projects stayed within allocated budgets while achieving desired outcomes, thereby fostering client satisfaction and loyalty through consistent delivery of high-quality results.

* Took the initiative in crafting compelling proposals for prospective projects, engaging with clients through workshops to gain insights into their needs and expectations, and effectively translating these insights into actionable project plans and strategies, thus fostering strong client relationships and driving business growth.

* Implemented and refined design team processes by incorporating principles from Scrum and Kanban methodologies, thereby optimizing workflow efficiency, enhancing collaboration, and promoting continuous improvement within the team, resulting in streamlined operations and increased productivity in delivering design solutions to clients.

User Experience (UX), Design Thinking, Kanban, Projektmanagement (IT), SCRUM, Training - Coaching-Kompetenzen

2/2015 – 5/2015

* Established an agile product development team utilizing Scrum and all necessary artifacts.
* Introduced Design-Thinking methodologies and conducted various workshops (Opportunities & Roadmap).
* Assisted in the establishment of fundamental product development and management processes.
* Implemented Jira Agile (Agile Board Design, Backlog Organization).
* Held roles as Agile Coach / Scrum Master & Product Owner simultaneously.

SCRUM, Product Owner, Training - Coaching-Kompetenzen, Kanban

7/2013 – 2/2015

* Held the role of Product Manager, overseeing the development and management of mobile apps for both iOS and Android platforms, while also spearheading analytics initiatives to drive data-informed decision-making processes.

* Successfully transitioned development processes by insourcing the development team, fostering an interdisciplinary agile environment characterized by collaboration, adaptability, and continuous improvement, resulting in streamlined workflows and enhanced product delivery capabilities.

* Demonstrated significant business impact by driving the mobile market share from 30% to 45% through strategic product enhancements and targeted marketing efforts, effectively expanding the reach and engagement of mobile app offerings within the market.

* Defined and implemented comprehensive cross-platform e-commerce analytics solutions leveraging Google Analytics Premium, enabling in-depth analysis of user behavior and performance metrics across various digital touchpoints, thus facilitating informed decision-making and optimization of e-commerce strategies for improved customer engagement and conversion rates.

SCRUM, Mobile Entwicklung (allg.), User Experience (UX), Product Owner, Design Thinking, Kanban

9/2011 – 3/2013

* As the Product Manager for the B2B business unit, orchestrated and executed the vision, strategic roadmap, and backlog, aligning product development efforts with organizational goals and customer requirements to drive sustainable growth and market competitiveness.

* Guided a cross-functional Scrum team through all phases of the product development lifecycle, including discovery, prototyping / user testing and development, facilitating the adoption of agile principles and practices to enhance collaboration, efficiency, and innovation within the team and across the organization.

* Led the development and implementation of a highly successful checkout initiative aimed at optimizing the user experience and streamlining the conversion process, resulting in a significant 5% increase in the conversion rate, thereby driving revenue growth and enhancing customer satisfaction for Spreadshirts marketplace.

SCRUM, User Experience (UX), Product Owner, Design Thinking