SEA Manager

About us.
Our vision is to be the most successful marketing organisation that outperforms everyone else and is an innovative game-changer in the industry.

Role and Responsibilities:
- Conduct keyword testing processes to identify high-performing keywords and optimize campaigns accordingly.
- Manage the end-to-end campaign process, from planning and execution to monitoring and optimization.
- Create and implement effective funnel building strategies for both warm leads and re-targeting efforts.
- Develop and test various content templates for web pages, landing pages, and ads to maximize engagement and conversions.
- Utilize Conversion Rate Optimization (CRO) processes to continuously improve conversion rates and user experience.
- Utilize performance analytics and data blueprints to measure campaign effectiveness and make data-driven decisions.
- Conduct industry and competitor analysis to identify trends, opportunities, and areas for improvement.


Qualifications and Education Requirements:
- Proven experience in managing successful Search Engine Advertising campaigns.
- Strong expertise in A/B testing, funnel building, and content optimization.
- Proficiency in Conversion Rate Optimization (CRO) strategies and methodologies.
- Excellent analytical skills with the ability to derive insights from data.
- Familiarity with performance analytics tools and data visualization.
- Prior experience in competitive analysis and market research.

• User Research