freiberufler Communication Strategist, Copywriter & Media Producer auf freelance.de

Communication Strategist, Copywriter & Media Producer

zuletzt online vor wenigen Tagen
  • auf Anfrage
  • 80331 München
  • Europa
  • de  |  en  |  fr  |  it
  • 10.10.2025
  • Contract ready

Kurzvorstellung

Connecting Humans Through Language as Communication Strategist | Copywriter & Media Producer | UX Writer | Internal Comms Expert | Design Thinker | Instagram Pro | Founder of Female Places

Geschäftsdaten

 Freiberuflich
 Steuernummer bekannt
 Berufshaftpflichtversicherung aktiv

Qualifikationen

  • Change Kommunikation
  • Communication Manager
  • Design Thinking
  • Interne Kommunikation
  • Intranet
  • Podcast
  • Redakteur
  • Social Media Manager
  • Texter
  • UX Writer

Ausbildung

Magister artium
Leadership in digitaler Kommunikation
UdK Berlin in Koop. mit Hochschule St. Gallen
2018
Berlin/St. Gallen
Magister artium
Germanistik
LMU-München, Paris 8
2005
München

Über mich

Internal communication, often in change contexts: concepts, copy and design for intranets; production of newsletters, videos, podcasts; ghostwriting for C-level executives

Intranet: relaunch project management, information architecture, editorial planning

Content management & SEO: proofreading and creation of SEO-optimised content

UX writing in agile settings: copy for accessible customer journeys (E.ON, Telefónica); collaboration in agile software development; work with Jira, Confluence, Figma

Journalistic storytelling: research and editing of articles, portraits, graphics, interviews, editorials, adapted to digital reading habits

Marketing copy: long and short copy; tone of voice guidelines

Service communication: mailings, personalised letters, service chatbot copy, chatbot persona development

Facilitated innovation: design thinking workshops, e.g. for developing guidelines for user-centred customer communication

Multilingual content production: German (native), English (fluent), French (advanced)

Team lead of creative teams: managing teams with creative responsibilities

Weitere Kenntnisse

✏️My slogan is „copy and concept“: I am an experienced editor, content creator for long & short copy, journalistic storyteller, podcast producer and UX writer. I am used to work in agile settings, e.g. in software development.

✏️I support companies to connect with humans through tone, language and stories - be it in a communication or a marketing context.

✏️I am experienced in agile settings since I worked in big IT transformation projects for E.ON and Telefónica for many years - roles: Internal project communication lead and UX-writer.

✏️My clients like my structured concepts that help them organizing change communication in digital transformation processes. Giving advice to the management and writing for the board is part of it.

✏️I am also a workshop facilitator to help teams exploring challenges and finding innovative solutions.

✏️To have the user at heart I use Design Thinking methods.

Persönliche Daten

Sprache
  • Deutsch (Muttersprache)
  • Englisch (Fließend)
  • Französisch (Gut)
  • Italienisch (Grundkenntnisse)
Reisebereitschaft
Europa
Arbeitserlaubnis
  • Europäische Union
  • Schweiz
Home-Office
bevorzugt
Profilaufrufe
299
Alter
46
Berufserfahrung
19 Jahre und 9 Monate (seit 06/2006)

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