Product Manager

6/2022 – 12/2025

* Led the vision, strategy, and roadmap for the Analytics and Data Visualization module of a Reputation Management platform for hotels, restaurants, and points of interest, resulting in increased user engagement.
* Conducted 10-15 experiments and A/B tests per month to validate hypotheses through user feedback and data-driven insights to improve adoption, engagement and iteratively enhance product features.
* Defined product specifications with clear requirements (Jobs to Be Done, user stories), user flows, and AI-generated prototypes, while establishing accuracy, precision, and recall benchmarks for LLM models.
* Collaborated with the product trio to apply web scraping, embedded BI, and RAG techniques, enhancing sentiment analysis and expanding the product into new verticals (restaurants, points of interest).
* Developed go-to-market strategies and utilized Ring Deployment framework to launch product features.
* Applied the WSJF framework to manage the product backlog, ensuring development efforts aligned with business goals and stakeholder priorities.
* Effectively communicated product strategy and results to C-level executives, securing buy-in for critical initiatives.
* Employed Opportunity Solution Tree model to identify opportunities, refining product strategy accordingly.

Product Owner, Produktmanagement, Produktmanager

12/2019 – 12/2021

* Led web and mobile (Android and iOS) development for an e-commerce marketplace connecting buyers and suppliers of precious metals, launching features that accelerated the volume of metals sold on the platform.
* Managed product roadmap and prioritization using Productboard, Metabase, and Mixpanel to track KPIs and align development efforts with business needs.
* Applied the RICE framework to ensure that product development remained customer-centric and focused on high-impact features.

Product Owner, Produktmanagement, Produktmanager

10/2017 – 12/2019

* Launched credit card products bundled with life insurance and integrated loyalty programs.
* Delivered a subscription-based mobile application (Android and iOS) enabling real-time location tracking for parents, increasing user acquisition, engagement and retention.

Product Owner, Produktmanagement, Produktmanager