freiberufler Lead/Senior Product Designer UX/UI · Design System Architect auf freelance.de TOP RATED

Lead/Senior Product Designer UX/UI · Design System Architect

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  • Hamburg
  • Europa
  • de  |  en  |  fr
  • 20.03.2026
  • Contract ready

Kurzvorstellung

Lead/Senior Product Designer (UX/UI) mit 20+ Jahren Erfahrung in digitalem Produkt- & Service Design, 12 davon mit Fokus auf komplexe, KI-gestützte B2B-SaaS-Plattformen und regulierte Umgebungen – von Product Discovery bis zur Design-System Delivery.

Auszug Referenzen (2)

"I highly recommend AKI: a detail-oriented, experienced product designer who brings speed to new initiatives and builds scalable systems."
Principal Product Designer
Patrick Koegel
Tätigkeitszeitraum

2/2022 – 7/2022

Tätigkeitsbeschreibung

AI-powered sustainability platform automating packaging data management and plastic tax compliance. I've designed the role-based, scalable enterprise system architecture for the processing of high volumes of tax-compliant, AI-driven data and multi-role workflows.

- Cost Efficiency: UX & UI design enabled up to 80% AI-driven reduction in plastic tax reporting costs
- Data Scale: 236M+ data points processed, 800K+ packaging comp., 160K+ products classified
- AI-UX Integration: Turned AI data checks into actionable UI with low cognitive and interaction cost
- Bilingual: Defined coherent UX/UI in German and English down to microcopy
- Design System: Scalable component driven UI systems for operational efficiency
- Role-Based KPI dashboards & reporting architecture
- Impact: SDG 8 (responsible consumption and production), SDG 13 (climate action), (SDG 14, 9)

AI-Powered Sustainability Compliance B2B SaaS · Circular Economy

Eingesetzte Qualifikationen

Agile Methodologie, Design Thinking, Extreme Programming, Figma, Interaction Design, Jira, Lean Startup, Leiter Design, Nutzerforschung, Projektleitung / Teamleitung (IT), Prototyping, Responsive Webdesign, Saas, Usability Testing, User Experience (UX), User Interface (UI)

"Aki bietet eine äußerst seltene Kombination: höchste Design-Kompetenz, tiefes UX-Verständnis und praxistaugliche Adaptionen. Unbedingte Empfehlung!"
Co-Founder & Principal Designer
Robert Wünsch
Tätigkeitszeitraum

1/2018 – 3/2024

Tätigkeitsbeschreibung

Co-founded the social scheduling platform challenging traditional group scheduling models. Led the complete product design from early concepts and business model design through multiple product iterations. Development has been stopped for the time being.

- Product Discovery: JTBD-based UX strategy with hypothesis-driven validation cycles
- Product development: Led end-to-end continuous user-centred feature delivery
- Cross-platform systems: Designed and maintained UI & design systems across iOS, Android, Web
- Business Model: Pioneered C2B model redefining traditional scheduling workflows

Social Group Scheduling Product · Mobile App · C2B Business Model

Eingesetzte Qualifikationen

Agile Methodologie, Android, Business Model, CSS (Cascading Style Sheet), Design Thinking, Extreme Programming, Figma, Git, HTML5, iOS, Lean Startup, Microsoft Visual Studio, Mobile Application Development, Nutzerforschung, Produktmanagement, Prototyping, Sketch, Usability Testing, User Experience (UX), User Interface (UI)

Geschäftsdaten

 Freiberuflich
 Steuernummer bekannt
 Berufshaftpflichtversicherung aktiv

Qualifikationen

  • Application Development7 J.
  • Interaction Design9 J.
  • Konzeption (IT)22 J.
  • Agile Methodologie10 J.
  • Android22 J.
  • Benutzerschnittstelle / Mensch-Maschine-Schnittstelle (MMS)4 J.
  • Business Model22 J.
  • Digitale Transformation4 J.
  • Figma8 J.
  • Git10 J.
  • Interactive design4 J.
  • iOS22 J.
  • Jira9 J.
  • Konfliktlösung22 J.
  • Lean Startup22 J.
  • Leiter Design7 J.
  • Microsoft Visual Studio10 J.
  • Mobile Application Development9 J.
  • Nachhaltigkeit4 J.
  • Product Owner22 J.
  • Produktdesign22 J.
  • Produktmanagement8 J.
  • Projekt - Start-Up-Workshop22 J.
  • Projektleitung / Teamleitung (IT)4 J.
  • Prototyping22 J.
  • Responsive Webdesign22 J.
  • Saas8 J.
  • SAP Fiori UX22 J.
  • Schulung / Coaching (allg.)4 J.
  • Team Building22 J.
  • Technische Projektleitung / Teamleitung22 J.
  • Usability Testing22 J.
  • User-Interface-Designer4 J.
  • User Experience (UX)22 J.
  • UX / UI Designer4 J.
  • Venture Building
  • Zielgruppenstrategie4 J.

Projekt‐ & Berufserfahrung

Principal Product Designer → Design Director
WHATEVER.WORKS (JobRad), Hamburg
5/2023 – 6/2024 (1 Jahr, 2 Monate)
IT & Entwicklung
Tätigkeitszeitraum

5/2023 – 6/2024

Tätigkeitsbeschreibung

Provided hands-on product design leadership from validation to MVP launch in 70 days, working closely with the Interim CPO and Tech Lead, scaling to 30+ B2B clients. Designed bilingual UX and UI design systems to enable product-market fit on time.

- 70-day MVP: From ideation to validation to launch in the first 70 days
- Compliant UX Architecture: Streamlined user flows for 150+ countries
- Team Building: Hired, onboarded design talent within 1 week; mentored toward higher ownership
- Alignment: Engaged stakeholders across functions ensuring product and UX strategy buy-in
- Design System: Scalable architecture enabled rapid feature development and client customisation
- Technical Integration: Localisation (Lokalise), RBAC, SSO, account customisations, HRIS API integration

HR Tech · B2B SaaS platform · Corporate Venture

Eingesetzte Qualifikationen

Inkassomitarbeiter, Kalkulator, Agile Methodologie, Design Thinking, Extreme Programming, ICEM Shape Design, Interaction Design, Lean Startup, Leiter Design, Nutzerforschung, Projektleitung / Teamleitung (IT), Prototyping, Responsive Webdesign, Saas, Software Design, Usability Testing, User Experience (UX), User Interface (UI)

Principal Product Designer
PlasticPlan (Henkel Venture), Hamburg
2/2022 – 7/2022 (6 Monate)
Chemieindustrie
Tätigkeitszeitraum

2/2022 – 7/2022

Tätigkeitsbeschreibung

AI-powered sustainability platform automating packaging data management and plastic tax compliance. I've designed the role-based, scalable enterprise system architecture for the processing of high volumes of tax-compliant, AI-driven data and multi-role workflows.

- Cost Efficiency: UX & UI design enabled up to 80% AI-driven reduction in plastic tax reporting costs
- Data Scale: 236M+ data points processed, 800K+ packaging comp., 160K+ products classified
- AI-UX Integration: Turned AI data checks into actionable UI with low cognitive and interaction cost
- Bilingual: Defined coherent UX/UI in German and English down to microcopy
- Design System: Scalable component driven UI systems for operational efficiency
- Role-Based KPI dashboards & reporting architecture
- Impact: SDG 8 (responsible consumption and production), SDG 13 (climate action), (SDG 14, 9)

AI-Powered Sustainability Compliance B2B SaaS · Circular Economy

Eingesetzte Qualifikationen

Agile Methodologie, Design Thinking, Extreme Programming, Figma, Interaction Design, Jira, Lean Startup, Leiter Design, Nutzerforschung, Projektleitung / Teamleitung (IT), Prototyping, Responsive Webdesign, Saas, Usability Testing, User Experience (UX), User Interface (UI)

Lead/Senior Product Designer (UX & UI)
Solo Freelance & SDGventure, Hamburg
1/2022 – offen (4 Jahre, 3 Monate)
IT & Entwicklung
Tätigkeitszeitraum

1/2022 – offen

Tätigkeitsbeschreibung

Individuell beauftragt als Lead Product Designer und Design System Architect für Product Discovery, Corporate Identity/Brand Entwicklung und Design und skalierbare Design Systeme.

Solo Freelance Projekte:
* 2025–2026 · PropTech-Startup (Stealth): Markenidentität und Design System von Grund auf
* 2025 · Healthcare SaaS (NDA): Product Discovery und UX-Roadmap für Plattformerweiterung
* 2025 · Ringer (HR-Tech SaaS / ATOSS): UX-Architektur, Rebranding und Plattform-Relaunch
* 2024 · 1komma5° (Energie / IoT): Design-System-Beratung und Komponentenstrategie
* 2022-2023 · Mercedes-Benz (Automotive): Design System Refactoring
* 2022 · Babymarkt (E-Commerce) · UX Audit
* 2022 · Tagesspiegel (Media) · UX-Architektur und Relaunch


Gemeinsam mit SDGventure in der Rolle als Principal Product Designer (strategische Hands-on Lead UX&UI Design Rolle) mache ich gemeinsam mit Product und Tech Lead Projekte zukunfts- und tragfähig.

SDG Venture Projekte (Details siehe unten)
* 05.2023 – 06.2024 · Design Director, whatever.works (JobRad Venture) — Verantwortung für das gesamte Produktdesign — von der initialen Discovery bis zur mandantenfähigen Enterprise-Plattform.
* 02.2022 – 07.2022 · Principal Product Designer, PlasticPlan (Henkel Venture) — UX-Design für die automatisierte Plastiksteuer-Compliance über datenintensive, KI-getriebene Klassifizierungs-Workflows.

Weitere Kunden: Babymarkt, Tagesspiegel Media, Mercedes-Benz

Eingesetzte Qualifikationen

Agile Methodologie, Application Development, Benutzerschnittstelle / Mensch-Maschine-Schnittstelle (MMS), Digitale Transformation, Figma, Git, Interaction Design, Interactive design, Jira, Konzeption (IT), Lean Startup, Leiter Design, Microsoft Visual Studio, Mobile Application Development, Nachhaltigkeit, Produktmanagement, Projektleitung / Teamleitung (IT), Prototyping, Saas, SAP Fiori UX, Schulung / Coaching (allg.), Usability Testing, User-Interface-Designer, User Experience (UX), UX / UI Designer, Zielgruppenstrategie

Senior Product Designer
enfore AG, Hamburg
6/2018 – 5/2020 (2 Jahre)
IT & Entwicklung
Tätigkeitszeitraum

6/2018 – 5/2020

Tätigkeitsbeschreibung

ERP Systems / POS SaaS

UX leadership for retail and hospitality POS/ERP platform serving SME market. Delivered comprehensive modules including reservations, pick-up & delivery, online presence, business documents, a modular KPI dashboard and dashboard widgets.

**Key Contributions**:
- **Modular Design Systems**: Scaled architecture for complex multi-device workflows across multiple verticals (gastronomy, retail, beauty salons, services, e-commerce)
- **SME-Focused UX**: Simplified complex ERP processes for non-technical business users
- **UX Architecture:** Developed robust service blueprints to support fragmented, real-life user journeys with rapid context shifts and multi-role handovers
- **Engineering Partnership**: Ensured design QA and performance optimization throughout development cycles

Eingesetzte Qualifikationen

Agile Methodologie, Application Development, Confluence, CSS-Programmierer, CSS (Cascading Style Sheet), Design Thinking, E-Commerce, Figma, Git, HTML, Interaction Design, Jira, Leiter Design, Microsoft Visual Studio, Mobile Application Development, Nutzerforschung, Prototyping, Responsive Webdesign, Saas, Sketch, User Experience (UX), User Interface (UI)

Co-Founder & Principal Designer
Hello Meet — Group Scheduling (Co-Founder), Hamburg
1/2018 – 3/2024 (6 Jahre, 3 Monate)
Social Networks
Tätigkeitszeitraum

1/2018 – 3/2024

Tätigkeitsbeschreibung

Co-founded the social scheduling platform challenging traditional group scheduling models. Led the complete product design from early concepts and business model design through multiple product iterations. Development has been stopped for the time being.

- Product Discovery: JTBD-based UX strategy with hypothesis-driven validation cycles
- Product development: Led end-to-end continuous user-centred feature delivery
- Cross-platform systems: Designed and maintained UI & design systems across iOS, Android, Web
- Business Model: Pioneered C2B model redefining traditional scheduling workflows

Social Group Scheduling Product · Mobile App · C2B Business Model

Eingesetzte Qualifikationen

Agile Methodologie, Android, Business Model, CSS (Cascading Style Sheet), Design Thinking, Extreme Programming, Figma, Git, HTML5, iOS, Lean Startup, Microsoft Visual Studio, Mobile Application Development, Nutzerforschung, Produktmanagement, Prototyping, Sketch, Usability Testing, User Experience (UX), User Interface (UI)

Founding Interaction Designer (Festanstellung)
collectAI, Hamburg
9/2016 – 2/2018 (1 Jahr, 6 Monate)
IT & Entwicklung
Tätigkeitszeitraum

9/2016 – 2/2018

Tätigkeitsbeschreibung

FinTech / B2B2C SaaS Collections
Contract extended to permanent employment after 7 months.

Led the UX and design as the founding Product Designer to create a customer centric collections platform. Designed scalable dunning and self-service payment flows for enterprise clients within regulated finance environment. Architected a B2B2B SaaS receivables management platform, powered by smart ML driven claim resolution.

**Specialized Contributions**:
- **Traction:** Delivered product design that helped scale receivables management to €25M
- **White-Label Architecture**: Built modular design systems supporting multiple client brands
- **Payment Journey Optimization**: Self-service flows reducing customer service dependencies
- **Regulatory Compliance**: Receivables management workflows within strict financial and GDPR rules

Eingesetzte Qualifikationen

Agile Methodologie, Business Software, Design Thinking, Extreme Programming, Git, Interaction Design, Jira, Konzeption (IT), Lean Startup, Microsoft Visual Studio, Nutzerforschung, Prototyping, Responsive Webdesign, Saas, Sketch, Usability Testing, User Experience (UX), User Interface (UI)

Founding Interaction Designer
Liquid Labs GmbH, Hamburg
2/2016 – 8/2016 (7 Monate)
IT & Entwicklung
Tätigkeitszeitraum

2/2016 – 8/2016

Tätigkeitsbeschreibung

Zero-to-One company building phase of the FinTech / B2B2C SaaS Collections corporate startup that later became collect.AI within Otto Group.

Led the UX and UI design as the founding product designer to create a customer-centric receivables platform from scratch. Designed the multi-party, white-label self-service payment and debt-resolution flows and the AI-driven B2B SaaS receivables management platform.

I shaped the core user experience of early pilots, the MVP and helped scaling it as collect.AI later on, starting with a tiny team of about five and growing quickly to about 25, later to about 60 people.

Eingesetzte Qualifikationen

Agile Methodologie, Extreme Programming, Git, Interaction Design, Jira, Konzeption (IT), Lean Startup, Microsoft Visual Studio, Prototyping, Saas, Sketch, Usability Testing, User Experience (UX), UX / UI Designer

Lead Interaction Designer
SBB Schweizerische Bundesbahnen AG, Bern
11/2015 – 9/2016 (11 Monate)
Transport & Infrastruktur
Tätigkeitszeitraum

11/2015 – 9/2016

Tätigkeitsbeschreibung

Digitized vegetation risk assessment for Swiss railway infrastructure through GIS-enabled iPad/web application. Mapped complete field-to-office workflows for public sector efficiency and sustainability.

- Enterprise Complexity: Public sector hierarchy alignment through iterative design workshops
- Mobile-First for Field Work: Designed offline-capable iPad application enabling field workers to capture data in areas with limited connectivity and seamless cloud sync
- GIS integration: Map-based data capture and infrastructure visualisation enabling workflows from monitoring and assessment to proposing and approving measures
- Field-to-Office: Mapped complete workflows from field assessment through back-office processing
- Component Library: Design system aligned with SBB corporate identity across iOS and web

Enterprise GIS · Infrastructure SaaS

Eingesetzte Qualifikationen

Agile Methodologie, Application Development, Confluence, Interaction Design, Jira, Lean Prozesse, Leiter Design, Mobile Application Development, Prototyping, Requirements Management, Responsive Webdesign, Saas, Usability Testing, User Experience (UX), User Interface (UI)

Senior Interaction Designer
frog for Siemens/Unify, München
9/2013 – 1/2014 (5 Monate)
Telekommunikation
Tätigkeitszeitraum

9/2013 – 1/2014

Tätigkeitsbeschreibung

Designed the real-time team collaboration experience for “Project Ansible” (productised as Circuit) on site at frog Munich. Worked in close collaboration with product leads and lead software architects from Siemens(SEN)/Unify across continents. Ensured cross-platform consistency across mobile, web, and tablet for multi-modal enterprise communication.

Enterprise Communications · Cloud-Based Team Collaboration SaaS

Eingesetzte Qualifikationen

Agile Methodologie, Application Development, Confluence, Design Thinking, Interaction Design, Jira, Konzeption (IT), Mobile Application Development, Nutzerforschung, Prototyping, User Experience (UX), User Interface (UI)

Freelance Lead Product Designer (UX & UI)
Startups sowie SAP, SBB, Telefónica, Mercedes, uvm, Hamburg, Berlin, Zürich, Bayern, Baden-Württemberg
1/2004 – offen (22 Jahre, 3 Monate)
IT, Informationstechnologie, E-Business, E-Commerce, Internet, Automobilindustrie, Handel, Drogeriemarkt, Telekommunikation, Medizintechnik,
Tätigkeitszeitraum

1/2004 – offen

Tätigkeitsbeschreibung

Siehe mein offen zugängliches LinkedIn-Profil: -Hyperlink entfernt-

Fokus auf Lean Product/Service Design und Development im Startup und Venture Building sowie im Enterprise Kontext.

Highlights:

## Senior/Lead Product Design (UX & UI) in der Corporate Startup und Venture Building Welt:

* 2025: Brand Identity (Figma, Gemini AI Studio) @ PropTech Startup
* 2025: Rebranding & Relaunch @ Time Management B2B SaaS
* 2023- 2024: Lead Product Designer @ WHATEVER.WORKS/JobRad (New Work)
* 2022: Lead Product Designer @ PlasticPlan/Henkel (Circular Economy)
* 2018-2020: Senior Product Designer @ enfore AG (ERP/POS für SMB at scale mit Partnern wie Deutsche Telekom, Swisscom, Servisa)
* 2016-2018: Founding Interaction Designer @ collect.AI (Otto Group Fintech)

## Senior/Lead Product Design (UX & UI) und UX Design Architektur mit Enterprise Kunden wie:

* 2024: 1komma5°: Design System Consulting
* 2022–2023: Senior Product Designer, Design System Refactoring @ Mercedes-Benz
* 2022: Lead UX & UI Designer, Relaunch @ Tagesspiegel Media
* 2022: E-Commerce UX Audit @ Babymarkt
* 2015-2016: Senior Interaction Designer, B2B GIS Infrastruktur App (Feld und Backoffice) @ SBB, Schweizerische Bundesbahnen IT
* 2015: Senior Interaction Designer, SAP Fiori UX, Global Design @ SAP
* 2013-2014: Unify Circuit (vormals Siemens Enterprise Communications) mit Frog Design München
* 2013: User Experience Designer, Search UX @ Immonet
* 2011: Art Director (IA & Design), Relaunch Telefónica o2.de
* 2009: Art Director (IA & Design), Daimler/Mercedes-Benz Relaunch of My Mercedes. Academics (Die Zeit)
* 2008-2012: Senior User Experience & -Interaction Designer @ Rossmann/Rossmann Online
* 2006-2008: Art Director (UX) für CTS Eventim, DaimlerChrysler, Audi, Trilux, Lesen.de/JPC, sqoops,

Eingesetzte Qualifikationen

Android, Business Model, iOS, Konfliktlösung, Konzeption (IT), Lean Startup, Nutzerforschung, Product Owner, Produktdesign, Projekt - Start-Up-Workshop, Prototyping, Responsive Webdesign, SAP Fiori UX, Team Building, Technische Projektleitung / Teamleitung, Usability Testing, User Experience (UX)

Ausbildung

Kommunikationsdesign
Diplom
HAW Hamburg, Department Design
1998
Hamburg

Über mich

Lead Product Designer (UX/UI) mit über 20 Jahren Erfahrung in digitalem Produkt- und Service Design — davon 12+ Jahre mit Fokus auf komplexe B2B-SaaS-Plattformen, regulierte Umgebungen und KI-gestützte Workflows. Erfolgsbilanz bei der Umsetzung von Compliance-Anforderungen, Multi-Rollen-Architekturen und datenintensiven Prozessen in skalierbare, audit-sichere Plattformen — von der Product Discovery bis zur Design-System-Auslieferung.

?? Schweizer Staatsbürger
? Hamburg, Deutschland (Hybrid / Remote)
? B2B-Projektverträge (3–18+ Monate)
✅ Verfügbar · 3–5 Tage/Woche

Aktuellste Projekte (Heute bis 2024):
Individuell beauftragt als Lead Product Designer und Design System Architect für Product Discovery, Corporate Identity/Brand Entwicklung und Design und skalierbare Design Systeme.

## Solo Freelance Projekte:

* 2025–2026 · PropTech-Startup: Markenidentität und Design System von Grund auf
* 2025 · Healthcare SaaS (Startup): Product Discovery und UX-Roadmap für Plattformerweiterung
* 2025 · HR-Tech SaaS / ATOSS: UX-Architektur, Rebranding und Plattform-Relaunch
* 2024 · Energie / IoT (Unicorn): Design-System-Beratung und Komponentenstrategie
* 2022-2023 · Globaler Automotive Konzern: Design System Refactoring
* 2022 · E-Commerce · UX Audit
* 2022 · Tageszeitung/Media · UX-Architektur und Relaunch

Gemeinsam mit SDGventure in der Rolle als Principal Product Designer (strategische Hands-on Lead UX/UI Design Rolle) mache ich gemeinsam mit Product und Tech Lead Projekte zukunfts- und tragfähig.

## SDG Venture Projekte (Details siehe unten):

* 05.2023 – 06.2024 · Design Director, HR-Tech/New Work (Corporate Venture) — Verantwortung für das gesamte Produktdesign — von der initialen Discovery bis zur mandantenfähigen Enterprise-Plattform.
* 02.2022 – 07.2022 · Principal Product Designer, KI-gestütztes RegTech · Kreislaufwirtschaft (Corporate Venture) — UX-Design für die automatisierte Plastiksteuer-Compliance über datenintensive, KI-getriebene Klassifizierungs-Workflows.

Weitere Kenntnisse

Design & UI-Architektur
* Figma (Variables, Tokens, Auto Layout)
* Komponentenbasierte Design Systems
* Design-to-Code (Storybook, Tokens)
* Multi-Device-Systeme (Web, Mobile, POS)
* WCAG / Barrierefreiheit

Ideation & Zusammenarbeit
* Notion · Miro · FigJam · Excalidraw
* JIRA · Asana · Linear
* Slack

Design Engineering
* Git Workflows (GitHub/GitLab)
* HTML5 · CSS3 · CSS Transitions
* Micro-Interactions & Motion
* VS Code

Methoden & Frameworks
* Shape Up (Produktstrategie)
* Jobs-to-be-Done (JTBD)
* Event Storming & Service Design
* Lean UX & Rapid Prototyping
* Audit-to-Implementation-Zyklen

Persönliche Daten

Sprache
  • Deutsch (Muttersprache)
  • Englisch (Fließend)
  • Französisch (Gut)
Reisebereitschaft
Europa
Arbeitserlaubnis
  • Europäische Union
  • Schweiz
Profilaufrufe
2186
Berufserfahrung
22 Jahre und 2 Monate (seit 01/2004)
Projektleitung
12 Jahre

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